It was the underexploited engineering culture that drove the efficiency movement of the 1990s in India, but the people who drove this first transformation were largely industrial engineers who focused on process and systems. According to Nohria, it may take a different kind of engineering culture to drive innovation, but Indian companies still don't have a great track record for world-beating innovation.
While Bharti has not yet dominate global markets with its cellular telephony, the Tata Ace, which is a fabulous product for India, has yet to become a global product, said Nohria. Commenting on Indian IT industry, Nohria said, "Our IT industry has done a fabulous job of providing globally competitive services, but are they aiming to give the world the next Google, Facebook, or Twitter?"
Answering to a question whether there is an opportunity for Indian companies to do something remarkable in the way of innovating and developing truly global products, Nohria mentioned about pharmaceuticals and entertainment and fashion industries that can offer possibilities for India to develop new products not just for domestic consumers but also for global markets.
Thanks http://www.siliconindia.com/shownews/India_has_strong_engineering_base_yet_has_no_innovators_Nohria-nid-70817.html
No comments:
Post a Comment